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Discover the
TV Audience Platform

Essential TV insights making audiences more addressable and measurable for agencies, brands, and broadcasters.

Audience and Analytics products to help marketers identify and measure consumer engagement.

With unparalleled access to audience behavior across all screens, Samba TV offers marketers the most complete understanding of today’s television viewer.

100%

privacy
compliant

14.4M

Smart TV
households

72M+

1:1 devices

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What's Trending on TV Right Now

Audiences

Discover + Execute

Identify segments and activate across screens to expand reach and target with precision and scale.

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Analytics

Analyze + Measure

Discover actionable insights to bridge the gap between TV and digital

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Why Samba TV Data

Trusted

Owned, controlled, consumer-driven and 100% privacy compliant.

Transformative

Broadest most representative audience data from 13.5 million households.

The opportunity to bridge TV and digital has never been easier, as is extending the reach of TV and deepening the engagement with consumers through repeated exposure online.

Laurel Boyd
VP Digital Group Media Director, MullenLowe Mediahub

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See how the Samba TV Audience Platform delivers addressable audiences and measurable impact.

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