Measuring business outcomes
Leverage the industry’s most trusted cross-screen measurement products recommended by Kantar Millward Brown, Google, Hulu and more.
Bespoke reports for actionable insights
Analyze the path to conversion across TV and digital and uncover actionable insights into factors that impact ad effectiveness.
households in the normalized research panel
pixels fired per day for cross-screen attribution
1 in 4
Smart TVs have Samba technology
Verified Tune-in Rate
Gauge the effectiveness your cross-screen ad campaigns have on driving tune-ins to TV programming.
Broadcast Conversion Rate
Analyze the impact of advertising throughout the funnel from brand awareness to online conversions and location based purchases.
Total Reach and Frequency
Measure the total reach and frequency of your ad campaigns across TV and digital to identify gaps in audience outreach.