Download Smashing the Ad Silos: Defragmenting Tune-in Measurement
Learn how new metrics and cross-platform campaigns can bring more viewers to your show:
- Driving tune-in
- Measuring tune-in
- Designing a methodology for success
This award-winning whitepaper is a collaboration between Turner Broadcasting and Samba TV. It was recognized by the Advertising Research Foundation (ARF) as one of the best pieces of Audience Measurement work in the industry.