Viewership per NBA playoff round
Overall US viewership increased 386% between the first round and the NBA Finals.
Top games per NBA playoff round
NBA Finals Game 2 had the highest viewership of the playoffs.
Relative differences to average US viewership (All Rounds)
Cleveland (+131% vs US average) and San Francisco (+112% vs US average) far-exceeded all other US cities for total NBA playoffs viewership.
Relative differences to average US viewership (Finals)
Both Boston (-0.5%) and Houston (-7%) were lower than the US average for Finals viewership, indicating their fans did not continue watching the finals after Celtics/Rockets were eliminated.