Super Bowl LIII is fast-approaching and poised to draw more than 100M viewers as the year’s premier live TV event. And while most Super Bowl viewers tune-in for the football action, many are just as interested in the commercials — which typically use the game as a showcase for some of the world’s top brands.
In recent years however, many brands have elected to release their Super Bowl spots early in order to generate pre-game buzz and maximize return on their $5M (or higher) investment. This trend has accelerated in 2019, and Samba TV compiled a preview of all Super Bowl LIII commercials that have been released so viewers can get a jump start on some of the most high-profile TV advertising of the year.
Also keep in mind it’s not too late to Amplify your message to Super Bowl viewers – advertisers and agencies can activate Samba TV’s Super Bowl audience segment in their DSP of choice as a quick and turn-key targeting solution:
Samba TV > Premium > TV Tentpoles > NFL Super Bowl
See the commercials below, and be sure to also check out Samba TV’s analysis of last year’s Super Bowl:
Bon & Viv (Anheuser-Busch)
Avocados From Mexico